A row of elegant champagne flutes filled with chilled sparkling wine and ice, with a gloved hand pouring from a bottle into one of the glasses at a formal event catering.

Catering for grand openings: How to make a lasting first impression

The grand opening of a new store, showroom, or professional space is more than just a formal catering event. It’s the moment you showcase your work, your vision, and your aesthetic to the public and how you do it can make all the difference.

For that day, a thoughtfully curated catering experience elevates the event, enhances your brand image, and leaves guests with the best possible impression from the very first moment.

Why catering plays a key role in grand openings

During a grand opening, guests are often moving around the space, engaging in conversations, and exploring freely. The food should be easy to enjoy, visually appealing, and, of course, delicious. A smartly designed catering concept can:

  • Create a welcoming and festive atmosphere
  • Encourage guests to stay longer and engage
  • Complement the music, lighting, and overall ambiance of the event
  • Act as a powerful extension of your brand identity

What types of menus work best for grand openings

Depending on the concept and duration of your event, the most suitable catering formats include:

  • Cocktail catering with elegant finger foods and bite-sized treats
  • Thematic food stations featuring street food, sushi, or ethnic flavors
  • Live cooking corners that impress with interaction and culinary flair
  • Welcome drinks with refreshing cocktails and mocktails to set the tone
  • Dessert stations with individual servings in small cups or bite-sized sweets for easy consumption
  • And of course, it’s essential to offer vegetarian, vegan, and gluten-free options to meet all dietary needs.

The most important aspect is that catering reflects the aesthetic and philosophy of your business.

Intercatering at your grand opening

The Intercatering team has the expertise to support grand openings of any scale, from intimate pop-ups to large showroom events. With flexibility, creativity, and impeccable service, we offer:

  • Customized menus
  • Full equipment and staffing
  • Adaptability to the venue’s requirements
  • Flawless presentation and discreet support throughout the event

For a grand opening your guests will truly remember, trust the experience and quality of Intercatering.